Marketing

Marketing

Marketing to the Federal Government   How to market to the Federal Government? What are your customers needs and expectations? What are your customers having issues with? Responding to RFI’s RFP’s? What is your Value proposition? What’s in it for...
Market Research

Market Research

What Information Do You Need to Know, To Be Successful?    Which agencies are buying what you sale? How are agencies buying what you sale? What websites have the information that Im looking for? What contract history do I need to know? Who are my...
Business Development

Business Development

Strategically Putting all the Pieces to the Puzzle Together    What does business development consist of in the Federal Market? – Market Research -Relationship Building -Teaming -Capture Management – Market Strategies – Pipeline...
Differenciators

Differenciators

Differenciatiate Your Business From the Competition What does it mean to “niche down” your capabilities ? What is your specialized Expertise? (SME) How is your Pass-Performance? What certifications do you have? What makes your business standout? What...
Teaming/Partnerships

Teaming/Partnerships

Teaming/Partnerships    Finding good quality strategic teaming partners consist of:   Doing market research to find the primes    Proving value to Primes/partners other than socio economic certifications  Coming up with strategic teaming agreements (*Consult with...